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Google in RFID and M2M

A Research Report: 45 pages, Report ID R-1106H, published June 2011

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Report in a Nutshell


RFID and M2M represent two large markets by themselves, both expected to grow dramatically over the next 10-20 years.  Mix this growth with the competencies and expected continued growth of Google and there is a powerful mixture for explosive growth. This research includes an evaluation of RFID and M2M from a state of the industry perspective.  This research identifies areas in which Google is poised to make a large impact within both RFID and M2M.  This will have a profound effect on the existing ecosystem as well as create new opportunities for market development and expansion.

Target Audience


  • RFID and M2M professionals
  • Industry market segments using RFID and/or M2M
  • Google and their customers, partners, and competitors
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