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Market Opportunity: iPad Applications

A Research Report: 22 pages, Report ID R-1101B, published January 2011

Price: Single-user $295; Company-wide $895

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Report in a Nutshell

The Apple iPad is certainly not the only tablet computing device, but it is arguably the leader with thousands of applications. We believe that there will be a variety of key applications that will spring forth over time and some of them will be uniquely supported by the iPad and other tablet computing devices.

This research evaluates the current and future applications, drivers, market considerations, and more. We analyze certain key applications in depth including iPad in healthcare, social networking, education, and various business applications.

Table of Contents


Executive Summary  3
Current State of Wireless Internet 3
iPad Overview  3
Apple Innovates with iPad 4
iPad Market and Drivers 5
Simplicity 6
Intimate 6
Engaging 6
Current iPad Applications and Uses 7
iPad and Newspapers 7
iPad and Hotels 7
iPad in Education 8
General Consumer Usage 9
iPad Business Usage 10
Innovative Business Applications 11
Evernote 11
SpringPad 11
FileMaker 11
GoodReader 11
FTP On The Go 11
iWork 11
AirDisplay 11
Avatron  12
iPad and Wireless Advertising 12
iPad in Restaurants 12
iPad in Pharmaceutical Industry 13
iPad Market Impact on e-readers 13
iPad and the Future of Mobile Computing 13
Emerging and Future Applications 16
iPad in Social Media 16
iPad in Public Safety 17
iPad in Design and Construction 17
iPad and TV 17
iPad in Energy Industry 17
iPad in Agriculture 18
iPad in Healthcare 18
iPad in Mobile Workforce and Dispatch 20
Further Market Analysis and Forecast 20
Threat of Substitutes  20
Barriers to Entry  20
Supplier Power 21
Buyer Power 21
Rivalry  21
Forecast 22
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