- course id
- CLOUD-MKT
- duration
- 1 day(s)
- Aimed At
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This briefing is suitable for all audiences.
- Prerequisites
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There are no prerequisites for this course.
- Course in a Nutshell
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Cloud Computing is one of the fastest growing technology areas today because it spans all industries and applications and gives customers the ability to use high cost/high value services as needed without the cost of purchasing and maintaining an entire infrastructure. This course provides a briefing on the global cloud computing marketplace, delivered in plain English.
- Customize It!
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This briefing can be scheduled as one full day standalone course, the first day of a multi-day course, or as one-hour modules for delivery over the World Wide Web. Any combination of selected modules may also be scheduled for web delivery.
- Learn How To
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- Describe the excitement in the marketplace surrounding Cloud Computing
- Segment the Cloud Computing marketplace and describe adoption issues that vary by market segment
- Build a compelling and convincing case for Cloud Computing
- Build a compelling and convincing case against Cloud Computing
- Identify the dominant competitors by market segment and product or service
- Compare and contrast various market projections for Cloud Computing
- Course Outline
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Market Briefing Introduction
A high level overview of the topic and the briefing including a definition of cloud computing and related terms.
The Case For Cloud Computing
- Agility in Provisioning Infrastructure Resources.
- Application Programming Interface (API) Availability
- Platform Independence
- Location Independence
- Multi-Tenancy
- Utilization and Efficiency Improvements
- Reliability
- Scalability and Resource Elasticity
- Increased Performance
- Security
- Improved Application Maintenance
- Cost Savings and OpEx vs CapEx
The Case Against Cloud Computing
- Risks in Migration of Enterprise Applications
- Legal, Regulatory, and Control Issues
- Lack of standard Service Level Agreements and Supplier Experience
- Lack of Understanding of Cost Advantage(s), ROI, and Real Total Cost of Ownership for Cloud Apps
Description / Demographics
- Market Description
- Market Demographics
Segmentation
- Geographically
- By Industry
Dominant Competitors*
*ask for a list of companies or request your own favorite list
- Key Competitors
- Competitors by Product
Market Performance
- Historical
- Current
- Projected
Outlook / Projections
- Market Projections by Segment
- Market Predictions
Market Briefing Review and Summary
A review of the briefing topics and summary of the program.
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